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THE FLORIDA MARKETING RESOURCE CENTER

Find the Right
Marketing Agency
in Florida

Florida's full-service creative and advertising agency for brands that need to reach Hispanic, Latino, and multicultural audiences — with offices in Miami and New York.

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FEATURED AGENCY

Full-service creative and ad agency in Miami and New York. Bilingual campaigns, video production, and digital strategy for brands targeting Hispanic and Latino audiences.

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5.5+

Years in market

10+

Major brand clients

5

Global offices

NMSDC

Certified 2026

Our Clients

Trusted by brands that take their audience seriously

The Florida opportunity

Florida's Hispanic market is the biggest growth opportunity for any brand — and most ad agencies are missing it.

Florida is home to over 5.7 million Hispanic and Latino residents, and that number is growing faster than any other demographic in the state. Miami-Dade is over 70% Hispanic. Orlando's Latino population has doubled in the last decade. Tampa is emerging as one of the fastest-growing Latino markets in the southeast.

Most brands still treat this audience as a secondary consideration, a Spanish translation of their existing campaign. That is exactly where they lose. Cultural relevance is not a translation problem. It is a creative problem.

Alerta was built to solve it. We are an integrated creative and production agency with deep roots in hispanic marketing, production infrastructure spanning the US, Caribbean, Latin America, and Europe, and a client list that includes some of the world’s most demanding brands.

If you are looking for a marketing agency in Florida that actually understands this market, you have found it.

5.7M+

Hispanic residents
in Florida

27%

Of Florida's total population
is Hispanic or Latino

70%

Of Miami-Dade County
is Hispanic

$3.4T

Hispanic purchasing power
in the U.S.

Our services

Everything a brand needs to win in Florida.

We are not a media buying shop or a social media vendor. We are a full-service creative and production agency with strategy, creative, production, post, digital, and tech all under one roof.

01

Multicultural Creative

Bilingual creative campaigns built for Florida's Hispanic and Latino consumer market — not translated from English, built from culture up.

02

Video Production

Full-service video production agency with studios in Miami and New York. Commercials, brand films, social content, and live events from concept to delivery.

03

Digital Marketing

SEO, paid media, influencer strategy, and geofencing from a Florida advertising agency that knows the multicultural market inside out.

04

Branding

Brand architecture, identity systems, and visual language from a creative agency that works fluently across English and Spanish markets.

05

Strategy & Research

Consumer insight, multicultural media planning, and neuroscience-based creative evaluation. We build the data layer before we build the campaign.

06

Web & Digital Products

Websites, web apps, and digital platforms built for performance — from affordable business websites to full custom builds with AI integration and CRM connectivity.

WORK THAT PERFORMED

Florida-market experience
that shows up in results.

ENTERTAINMENT — FLORIDA
"Reaching Florida's multicultural audience requires more than presence. It requires trust, and trust is built through cultural authenticity, not just language."

Florida\'s fastest-growing consumer market is not a niche, it is the mainstream. We have built campaigns for entertainment, food & beverage, healthcare, and nonprofit clients across the state, and the approach is always the same: cultural relevance built from the inside out, not translated from an English brief.

This is not about checking a diversity box. It is about reaching the consumers who represent the fastest-growing share of Florida\'s purchasing power and doing it in a way that earns their attention.

Talk to our team →

Markets we serve

We know Florida's markets
because we work in them.

From Miami to Jacksonville, our strategies are built for each market's unique culture, consumers, and business landscape.

Miami

70% Hispanic — Miami-Dade

The most bilingual consumer market in the U.S. Our primary Florida market and home to our South Florida operations.

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Orlando

31% Hispanic population

Entertainment capital of Florida. Home to Universal Orlando and Walt Disney World — two of our key clients.

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Tampa

22% Hispanic — First-mover market

Emerging as one of the most significant Latino markets in the Southeast with less agency competition.

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Fort Lauderdale

Broward County bilingual market

South Florida's second-largest market and a growing hub for multicultural consumer brands.

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Jacksonville

Underserved — high opportunity

Florida's largest city by area and an underserved market for multicultural creative — a significant opportunity for brands willing to move first.

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WHY ALERTA

Three things that separate us from every other option in Florida.

NMSDC MBE Certified

Alerta is a certified Minority Business Enterprise through the National Minority Supplier Development Council (2024). This certification matters for brands with supplier diversity requirements and for procurement-qualifying engagements.

As a certified minority-owned integrated marketing agency serving Florida, New York, and national markets, we bring both the creative and the credentials.

US, Caribbean, Latam
& Europe production

We don't just plan campaigns — we produce them. With offices in Miami, New York, Bogotá, London, and Mexico City, we have production infrastructure across the markets that matter most to Florida's multicultural audience.

Enterprise clients.
Startup agility.

We have worked with Walt Disney, AARP, Molson Coors, Universal Orlando, and the United Nations — and we operate with the speed and flexibility that fast-moving brands actually need. No bloated agency overhead. Direct access to the team that does the work.

FAQ

Questions? We've got answers.

Everything you need to know about working with Florida's multicultural marketing agency.

What does a marketing agency in Florida do?

A marketing agency in Florida helps businesses plan, create, and execute advertising and brand campaigns. In Florida specifically, the best agencies specialize in reaching multicultural audiences, particularly the Hispanic and Latino consumer market, which represents over 5.7 million residents and a significant share of Florida's purchasing power. Alerta Creative offers the full stack: strategy, creative, production, digital, and tech.

How much does a marketing agency cost in Florida?

Costs vary by scope. Project-based work typically ranges from $5,000 for digital packages to $80,000+ for full production campaigns. Monthly retainers range from $2,500 to $25,000 depending on services. At Alerta, we offer transparent pricing and scalable packages, including Starter Packs for small businesses starting at $2,000, and custom proposals for enterprise engagements.

What is a multicultural marketing agency?

A multicultural marketing agency specializes in creating campaigns that authentically connect with diverse cultural audiences not through translation, but through genuine cultural understanding. In Florida, where over 27% of the population is Hispanic or Latino, multicultural marketing is not a niche. It is the mainstream strategy for any brand serious about growth.

Why hire a Florida-based marketing agency?

A local agency understands the nuances of the Miami, Orlando, and Tampa markets, bilingual consumers, Latin American cultural influences, and the unique media landscape. Alerta Creative has offices in Miami, has worked with Florida-based brands including Universal Orlando, and has spent over five years building campaigns specifically for the Florida market.

Does Alerta work with small businesses in Florida?

Yes. Alerta offers Starter Pack packages for small businesses and individuals starting at $2,000 for landing pages and $5,000 for business websites, with optional social media management at $500/month and maintenance plans starting at $300/month. These packages are designed for local businesses, consultants, and entrepreneurs who need a professional digital presence without a large agency budget.

What industries does Alerta serve in Florida?

Our Florida client work spans entertainment, food & beverage, healthcare, financial services, education, retail, and nonprofit sectors. Any brand with a consumer audience that includes Hispanic or Latino Floridians, which is most of them, is a fit for what we do. We also serve agencies as a white-label production and creative partner.

Is Alerta a full-service advertising agency in Florida?

Yes. Alerta Creative is a full-service integrated advertising and creative agency with operations in Miami and New York. We handle strategy, creative, production, digital marketing, and technology — all in-house.

Do you work as a bilingual creative agency?

Yes. All of our campaigns are built bilingual-first — English and Spanish — with cultural fluency that goes beyond translation. We are one of the few creative agencies in Florida with native Spanish-speaking creative directors and production teams.

READY TO GROW?

Ready to reach Florida's most valuable consumer market?

Tell us what you're working on, and we'll come back with a clear proposal, no agency runaround, no bloated decks.

OR

Or email us directly:

hello@alertacreative.com | We respond within one business day.